Canadians think inflation is higher than it actually is, Bank of Canada survey finds

Consumer expectations are becoming out of step with economic reality

The gap between how Canadians perceive inflation and what is in the official data is “unusually wide,” a quarterly survey by the Bank of Canada has found.

The survey of consumer expectations released Oct. 16 said Canadians’ perception of rising prices remains elevated and this is leading to persistently high inflation expectations over the next 12 months.

Financial Post
THIS CONTENT IS RESERVED FOR SUBSCRIBERS ONLY

Subscribe now to read the latest news in your city and across Canada.

  • Exclusive articles by Kevin Carmichael, Victoria Wells, Jake Edmiston, Gabriel Friedman and others.
  • Daily content from Financial Times, the world's leading global business publication.
  • Unlimited online access to read articles from Financial Post, National Post and 15 news sites across Canada with one account.
  • National Post ePaper, an electronic replica of the print edition to view on any device, share and comment on.
  • Daily puzzles, including the New York Times Crossword.
SUBSCRIBE TO UNLOCK MORE ARTICLES

Subscribe now to read the latest news in your city and across Canada.

  • Exclusive articles by Kevin Carmichael, Victoria Wells, Jake Edmiston, Gabriel Friedman and others.
  • Daily content from Financial Times, the world's leading global business publication.
  • Unlimited online access to read articles from Financial Post, National Post and 15 news sites across Canada with one account.
  • National Post ePaper, an electronic replica of the print edition to view on any device, share and comment on.
  • Daily puzzles, including the New York Times Crossword.
REGISTER TO UNLOCK MORE ARTICLES

Create an account or sign in to continue with your reading experience.

  • Access articles from across Canada with one account.
  • Share your thoughts and join the conversation in the comments.
  • Enjoy additional articles per month.
  • Get email updates from your favourite authors.

Don't have an account? Create Account

or
Sign in without password
View more offers
If you are a Home delivery print subscriber, unlimited online access is included in your subscription. Activate your Online Access Now

“The gap between perceptions of inflation and actual inflation is unusually wide,” said the survey.

Expectations for growth in specific prices — food, gasoline, rent and housing — are either rising or stable at very high levels, it said, adding there is a widespread view that prices are still rising quickly.

Food inflation was frequently mentioned as the main factor influencing respondents’ perception of overall inflation, the survey said, though food price growth eased in the last reading of the consumer price index.

“I’m feeding a family of five and my grocery bill is through the roof. Prices seem to be still rising,” one respondent said.

The cost of living is the most pressing concern for Canadian consumers, the survey found, and many of the people polled thought that Bank of Canada interest rate hikes were increasing these costs and keeping inflation high.

Consumers still expected interest rates to remain high a year from now.

Sticky inflation expectations are problematic for the central bank, said Desjardins economist Royce Mendes, in a note to clients. “As a result, we continue to believe the Bank of Canada will issue a hawkish hold later this month.”

The central bank’s business outlook survey found that businesses are still planning to make larger and more frequent price increases than usual over the next 12 months.

Pricing practices of roughly half of businesses are not yet back to normal, it said.

“Although cost and pricing pressures continue to moderate, they are still expected to be higher than normal in the coming year,” the report said.

Businesses expect inflation to remain high and stay above 2 per cent for longer than three years.

At the same time, there is evidence that higher interest rates are having an impact.  More businesses said that higher borrowing costs will constrain their sales and investment plans in the next 12 months.

Mendes said many households also reported that higher interest rates were affecting them.

“According to the consumer survey, sticky inflation and expectations for interest rates to remain higher for longer have pushed households to cut spending,” he wrote.

• Email: dpaglinawan@postmedia.com

Bookmark our website and support our journalism: Don’t miss the business news you need to know — add financialpost.com to your bookmarks and sign up for our newsletters financialpost.com.